Good for the earth
Rebranding of packaging for Earth2o, a bottled water manufacturer based in Portland, OR. One of the coolest aspects of Earth2o’s water is how it’s naturally filtered by volcanoes in Opal Springs. Well, with basalt rock to be exact. You’re thirsty now, right?
N
ot all bottled water looks, nor tastes the same. Minimal type and a clean, white palette allow a message of purity to be delivered in a straight-forward, non nonsense manner. On the shelf, the design allows Earth2o to burst from its competition. And the metallic droplet gives the brand a recognizable, iconic shape consumers will remember. Earth2o can be snatched up at your local Safeway, Fred Meyer, QFC, and Zupan’s stores. If you buy it, recycle it.





